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My Work
About me
Hello, I'm Ann, a product designer with 10 years experience.
I specialise in building MVPs, Apps, SAAS and customer experience strategy. Founding designer of two unicorn companies - PharmEasy and BlackBuck.
E-Pharmacy app
PharmEasy
Role: Founding Designer & Researcher
I designed an app that helped chronic patients get medicines, lab tests and over the counter products at home.
Case study
Buy preowned construction equipments
BlackBuck | Auctomate
Role: Co-founder
I designed an online auction app for construction vehicle and equipment, designer for dealers
Case study
Invoicing tool for Indian exporters
Skydo
Role: Design Lead & Researcher
I created a SAAS product where exporters can create and manage invoices, particularly for their international clients.
Case study
Payment system for travel agents
TravelTraingle
Role: Sr. UX Designer & Researcher
I redesigned a travel agents payment page after analysing the pain points.
Case study
Student management dashboard
Camp K12
Role: Sr. UI/UX Designer & Researcher
I designed a system for parents and students to track their online class progress and communicate with the instructor.
Case study
Branding for children activities
HobSpace
Logo design and style guide that emphasises on the wonderful learning experiences to ensure all-round development for a child.
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Branding for kids camp
CampsAway
Role: Product Designer
Illustration and logo design dedicated for children (in Mumbai) to experience camping and wilderness with their parents.
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Packaging for Kerala's tamarind sweet
Chicley
Packaging that reflect a fun, childlike, and approachable brand that strives to convey brand values of quality and play.
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